Buffer's pricing page
A neat and refined pricing page for the famous social management platform
Jules Boiteux
Buffer is a social media management platform that enables creators, entrepreneurs, and small businesses to plan, schedule, and analyze content across various social networks, including Instagram, TikTok, Facebook, X (formerly Twitter), Pinterest, and LinkedIn. Founded in 2010, Buffer has maintained a values-driven approach, emphasizing transparency and affordability.
Company Name: Buffer
Founded: 2010
Pricing Model: Usage-based pricing
Target Users: From solopreneurs to mid-sized companies
Self-Serve Option: Yes
Free Plan?: Freemium + 14-day free trial
KEY TAKEWAY
If you have hundreds or thousands of customers, it’s essential to gather at least a dozen relevant testimonials for your pricing page. Doing so can significantly boost your conversion rates, as customer testimonials often build trust and influence purchase decisions.